Humans

Eating meat is the Western norm. But norms can change

How to get people to choose more plant-based foods

Collage of meat and vegetables

It’s going to take some changing of what's considered "normal" to get people to choose fewer processed meats and more plant-based meals.

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By Sujata Gupta

- More than 2 years ago

When my friend Julie Babulski was a freshman in high school in the mid-1990s, she decided to stop eating meat.